Forbes Phoenix

Complacency Is One Of Agriculture’s Most Dangerous Habits

We’ve all heard it. We’ve all said it. “It’s fine, I’ve done it a hundred times before.” As Na­tional Farm Safety Week continues, Farm­safe Australia is turning its attention to one of the most stubborn, and underestimated, risks in agriculture: complacency.

Farmsafe Chair Felicity Richards says complacency often doesn’t look like a risk at all because it wears the mask of routine, experience, and efficiency.

“Complacency isn’t about being careless,” says Richards. “It’s about being too comfort­able. Too familiar. Too confident that things will go as they always have. And that’s when the cracks start to show.”

This year’s Safer Farms Report shows the confronting truth: despite new tech, better gear and more awareness, serious injuries and near misses are not going down.

In 2024, 72 people lost their lives on Aus­tralian farms which is more than double the year before, and the highest fatality figure in over two decades.

Many of those incidents involved com­mon, everyday jobs; moving vehicles and equipment, operating tractors, handling stock. “These aren’t extreme, one-in-a-mil­lion scenarios,” says Richards. “They’re or­dinary jobs. The kind we do all the time. And that’s exactly what makes them dangerous.”

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